Archive for December, 2006

client-centric

Thursday, December 28th, 2006

‘Marketing speak’ for anything that focuses on the needs of the customer. (more…)

Big News For 2007

Thursday, December 21st, 2006

The past week has been hectic (as usual) with a big deal being struck that
will see Aesthetica Magazine stepping up a gear in 2007.

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Positive Planet - sunshine for Christmas

Thursday, December 21st, 2006

Our customers tend to be the construction industry, home owners and small businesses, and as Christmas is fast-approaching, and businesses are winding down, we tend to do the same!

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Expect the unexpected

Thursday, December 21st, 2006

O2GO is now going out to 1.5 million people through the new Spicers 2007 catalogue, and it still feels amazing!

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Renewable energy - a hot topic

Thursday, December 14th, 2006

Last week’s pre-budget report was a tremendous boost for Positive Planet, as it detailed new incentives for ‘green’ energy, such as reductions in VAT and £50 million more funding available for microgeneration (onsite small-scale energy generation, solar, wind, geothermal etc). A really positive step for the industry and the environment!

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Playing the waiting game

Thursday, December 14th, 2006

It’s been a busy week for O2GO, so where to start…

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Business and social life

Wednesday, December 13th, 2006

When you start your own business you don’t realise how it can change your social life.

Over the past week, I’ve been multi-tasking all over the shop. I’ve written the Aesthetica Magazine audience development plan. I have been editing the new issue of Aesthetica Magazine (and selling advertising space too), as well as applying for funding for a new project that we are developing, which is an alternative fashion magazine for young women aged 16 to 19.

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