client-centric
Thursday, December 28th, 2006‘Marketing speak’ for anything that focuses on the needs of the customer. (more…)
‘Marketing speak’ for anything that focuses on the needs of the customer. (more…)
The past week has been hectic (as usual) with a big deal being struck that
will see Aesthetica Magazine stepping up a gear in 2007.
Our customers tend to be the construction industry, home owners and small businesses, and as Christmas is fast-approaching, and businesses are winding down, we tend to do the same!
O2GO is now going out to 1.5 million people through the new Spicers 2007 catalogue, and it still feels amazing!
Last week’s pre-budget report was a tremendous boost for Positive Planet, as it detailed new incentives for ‘green’ energy, such as reductions in VAT and £50 million more funding available for microgeneration (onsite small-scale energy generation, solar, wind, geothermal etc). A really positive step for the industry and the environment!
When you start your own business you don’t realise how it can change your social life.
Over the past week, I’ve been multi-tasking all over the shop. I’ve written the Aesthetica Magazine audience development plan. I have been editing the new issue of Aesthetica Magazine (and selling advertising space too), as well as applying for funding for a new project that we are developing, which is an alternative fashion magazine for young women aged 16 to 19.